The GEO Playbook
How to get ChatGPT, Gemini and Claude to recommend your brand — a practical, tested playbook for DTC and ecommerce teams.
What's inside
- The AI Search Shift — why GEO is different from SEO
- How LLMs choose what to surface
- The 5-question brand audit method
- On-site content signals
- Off-site authority and citation signals
- Technical foundations (llms.txt, structured data, crawlability)
- The 30-day fix plan
- Query templates and testing cadence
- The international brand playbook
Free: The 5-Minute Self-Audit Guide
- The exact 5-question method to test how AI sees your brand
- A four-dimension scorecard you can run today
- 10 copy-paste query templates
Full Edition: Diagnose, Fix, and Hold the Ground
- All 9 chapters — on-site content, off-site signals, technical foundations
- The 30-day action plan, week by week
- 30 query templates across 5 industries
- The international brand playbook (bilingual naming, trust signals, marketplace dependency)
$19
Your $19 is credited toward the $299 Complete Audit.
Frequently asked questions
- What format is the playbook?
- PDF. The Full Edition is approximately 20 pages; the Lite Edition is 4 pages.
- Which language will I receive?
- The playbook is delivered in the language of the page you're on. All three versions — English, Simplified Chinese, and Traditional Chinese — are available.
- What's your refund policy?
- See our refund policy for details. Refund policy →
- Is the free version enough?
- The Lite Edition covers diagnosis — you'll know exactly where you stand. The Full Edition covers the fix and the monitoring system to hold the ground over time.
Want the diagnosis done for you? Run a free AI visibility snapshot.
Run a free snapshot →